VENDOR TRENDER: Microsoft Accounting Leads in Mid-Market
Microsoft, which has just launched a new thrust into the CPA channel, is already the market leader in accounting applications with its Microsoft Business Software and a 23% slice of the mid-market segment (companies with 500-999 employees. Best Software follows closely, with 21% of mid-market companies.
The Microsoft package also leads among medium-sized companies (100-499 employees), at a 21% share. Second place goess to Oracle, at 18%.
Among the smallest companies (1-19 employees), Intuit’s QuickBooks remains the unchallenged leader, with a 68% share. Best has a slight lead among companies with 20-99 employees, at 30%. QuickBooks takes 29%
Source: Yankee Group
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2 Responses to VENDOR TRENDER: Microsoft Accounting Leads in Mid-Market (Subscribe)
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Numbers look contrary to experience.
Are we comparing Accounting packagess to Fixed Asset packages to enterprise software?
I would expect Great Plains to be fairly high.
http://www.telberg.com
In fact, I expect that most of Microsoft’s market share is due, in fact, due to the Great Plains acquisition.