Bay Street Group LLC and Capstone Marketing, two leading marketing and market research firms to the CPA profession, have joined forces to conduct a ground-breaking and comprehensive investigation into the critical success factors for today’s accounting firm.
The researchers have identified seven keys to success in CPA firm management, namely:
1. Leadership
2. Technology
3. Learning Organization
4. Marketing and Business Development
5. A Great Place to Work
6. Client Service and Satisfaction
7. Strategy Execution
The project is quantifying what has long been unquantified: How certain management practices correlate with success in accounting firms.
FREE DOWNLOAD:Â “The Seven Keys to Success in CPA Firm Management” (PDF, 11 pages)
One Response to “NEW SURVEY RESULTS: The Seven Keys to Success in CPA Firm Management”
Chad Bordeaux
Interesting that the Client Service and Satisfaction was all the way down at #6.