The bigger they are, the harder they’ll fight for new business.
By Rick Telberg
CPA Trendlines
If you thought it’s been tough in 2013 to find and keep new clients, you won’t like 2014 any better. Firms of all sizes are planning to escalate their sales and marketing programs in the coming year, according to an exclusive new CPA Trendlines survey.
Join the survey; get the results.
The number of tax and accounting firms battling hard for new business will rise to about 73% in 2014, up from 65% in 2013, according to the CPA Trendlines survey of more than 670 practitioners nationwide.
TO READ THE FULL ARTICLE
