The Best – or Worst? – Accounting Marketing Methods.
By Wesley Middleton, CPA
Managing Partner, MiddletonRaines + Zapata LLP
I read “The 5 Worst Marketing Methods for Accountants,” by Sandi Smith Leyva and I was shocked.
The top three that are on my list that are MUST DO in our firm are on this list.
So let me speak from a managing partner perspective of a firm of 37 people adding 28% organic growth through these exact channels. CPA firms are getting it wrong and while I feel like I am sharing my secret, I just have to say it.