Threat or Opportunity as H&R Block, Liberty Jump into Bookkeeping Services?

Liberty Block logosWhat it means for independent tax and accounting firms.

By Hitendra Patil
Pransform Inc. 

The accounting profession in the U.S. has been shaken up by announcements from Liberty Tax Services and H&R Block that they are entering into core bookkeeping and accounting services business.

More on The Entrepreneur Accountant:  Six Steps for a Better Tax Season   •  8 Seconds into the Future: Meet Generation Z   •   5 Reasons Gen Y Will Make or Break Your Firm   •   3 Ways Amazon’s New Fire Phone Hints at the Future of Accounting   •   The 8 Traits Creating the Firm of the Future Today   •   Get More Done, Make More Money: Stop Doing These 17 Things   •   What Shopping Habits Reveal about Accounting Clients   •   Create Your “Not-To-Do’s” List   •   IRS Bitcoin Rule: 5 Things Accountants Need to Know   •   Tax Season Tips: Train Your Brain to Focus   •   What the Bitcoin Phenomenon Means for Accountants   •   Overcoming Your Clients’ Worst Fears   •   5 Tech Tips for Reigniting Growth   •   A Case Study in Using Linkedin   •   Accountants and Six Fundamental Human Needs   •   Client Satisfaction Starts with ‘Likeability’   •   Why Accounting? Your Clients Want to Know   •   What’s Next: Predictive Accounting

The news came as a surprise to many and I had a few discussions with some accounting professionals, especially smaller firms and some solo practitioners, on what they think of this new development.