Are You Flunking Social Media?

Every platform is different.

By Becky Livingston
The Accountant’s Social Media Handbook

Successful social media marketing requires a deep understanding in how consumers and businesses use each of the major social networking platforms.

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Each platform provides different functionality and limitations. Understanding effective tactics to maximize the potential each platform holds is essential in the effective implementation of your social media marketing strategy. The current, most important social media platforms are Facebook, Twitter, LinkedIn, YouTube, Google Plus and Pinterest.