Dealing With D Clients (You Know Who We Mean)

ABCD PotAll A’s isn’t necessarily the goal.

By Bill Reeb and Dominic Cingoranelli

Partners, and in some firms, managers, need to take their responsibility for client relationship management seriously.

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In order to more fully explain these roles and responsibilities, we need to define for you what we mean when we refer to A, B, C and D clients.