The real reason clients change accountants.
By Hitendra Patil
Accountaneur
Why do people change their accountants? A Google search lists a ton of reasons: Not approachable. Not available. Not enough business understanding. Not responsive. Not tech-savvy. Not predictable in changing fees. And some more…
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Is technological advancement adding one more reason hardly anyone wants to ever talk about? Perhaps we should add to the list “accountant not required.” To me, that sounds like an outrageous inference to draw. But several accountants tell me that they lose clients regularly. They tell me they got “replaced.” Technology could be part of the problem. But it’s not necessarily the solution.
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