Firm Product Management Is the Way to the Future

Provider and customer have to be aligned.

By Jody Padar
The Radical CPA Guide

What is your firm’s purpose?

Let’s go back to the idea of innovation, or what I like to describe as the application of innovation and business model transformation.

MORE ON RADICALISM: Josh Zweig’s LiveCA Offers New Thinking from the Ground Up | Why Our Clients Need Us to Be Radical | Introducing the Fifth Radical Tenet: The Business Model | Dear Midsized Firms: Yes, You Can Change | The Four Tenets of Radical Firms: A Brief Review | The Radical CPA: Always Changing
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We’re not just managing change anymore. Change management is becoming obsolete – New Firms know they must be nimbler than just strategizing around any sort of targeted change. Managing change was fine five years ago, but trust me when I say we are beyond that.