C-Level Executives are Engaged More Actively Than Ever in Web-Based Activities. Ink-stained fingers and news channel-surfing are becoming things of the past, as the latest installment of Forbes.com’s Day in the Life of C-Level Executives survey found that more than two-thirds of the C-level respondents heavily relied on the Internet for business information. Of the more than 600 senior-level respondents, 125 indicated they were C-level, and the groups often exhibited differing media consumption habits. For example, 57 percent of the surveyed C-level executives were more likely to access the web than read a newspaper before going to work compared to 49 percent of senior managers. Contrasts between C-level executives’ daily work routines in 2003 and 2008 were evident, as their [...]
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B2B media luminary shares some tips. Via http://www.aicpalearning.org, Hank Berkowitz writes: When it comes to B2B e-newsletters for financial professionals, no discussion would be complete without checking in with Rick Telberg, President of Bay Street Group Research in Dobbs Ferry, NY. Arguably the most widely-read journalist and analyst covering the accounting profession, Telberg is the co-author of a new research report: Beyond the Click: Maximizing Advertising ROI in B2B E-Newsletters. Request a FREE copy of the executive summary of the report, here. CPA Marketing Insider (CMI): Rick, it sounds like you’re not a big fan of using clicks to measure the success or failure of online ad campaigns, especially in e-newsletters. Rick Telberg: Correct. I’m just not seeing much of [...]
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The online upstart challenger to Quicken seems to be gathering momentum. Here’s their media release, hot off the PR wire…
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Gale Crosley’s highly anticipated new book, “At the Crossroads: The Remarkable CPA Firm that Nearly Crashed, then Soared,” is now available. I’ll just repeat what I told Gale when I had the privilege of reviewing the galleys: “At the Crossroads” is a compelling fable with an inspirational lesson for every CPA firm. It’s an entertaining page-turner of a novel that shows how a little vision, courage, and knowledge can transform any group of also-rans into a team of true champions. More than merely a lesson in business, Gale gives us a lasting lesson in life. Every managing partner should take a dose of this book each morning before going into the office. Every aspiring CPA should embrace the message. They [...]
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Score another win for NetSuite Premiere Global Services Inc., a global provider of on-demand business process improvement solutions, has moved more than 1,000 CRM users to NetSuite. Premiere Global has an established customer base of more than 47,000 companies, including nearly 95% of the Fortune 500, and a presence in 23 countries.
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NEW YORK – The American Institute of Certified Public Accountants (AICPA) and Fiduciary360 (fi360) have announced the publication of the U.S. edition of Prudent Practices for Investment Advisors handbook. The handbook adapts the Prudent Practices for Investment Fiduciaries, defined by the Foundation for Fiduciary Studies, to provide a framework for a disciplined investment process specific for investment advisors.The handbook identifies 23 practices for investment practitioners and addresses many ethical and professional requirements. The handbook arranges the practices into a four-step investment management process: organize, formalize, implement and monitor.
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Ever wonder why the number pad on your keyboard is on the right — but the tab key is at the opposite end of the keyboard on the left?
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Sage Software has announced its Chairman’s Club members, representing the elite of the Sage Software Business Partner community. Chairman’s Club membership is earned by Sage Software Business Partners that develop an exceptional level of new business with Sage Software through defined sales and marketing programs, making these the top-selling Sage Software Business Partners in North America. Chairman’s Club members receive a variety of marketing benefits and attend an annual business retreat with Sage Software executives to discuss industry issues and business strategy. Members were determined based on their performance during the company’s 2007 fiscal year, which ran from October 1, 2006 to September 30, 2007. “Chairman’s Club members represent some of our most successful business partners in North America, helping [...]
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How to get the right carrying case for your laptop By Rick Telberg for Hewlett Packard Does your laptop case reflect your work and travel style? Or is it the same one you’ve had for years—possibly included with a former laptop purchase? Too many laptop users just use whatever is handy to tote their laptops, regardless of whether it’s the right choice. Why the brouhaha over a simple case? After all, the point of a laptop case is just carrying your laptop. Isn’t it? Actually, that’s just half the story—and maybe not even the more important half. The above statement about moving a laptop from one place to another is true, as far as it goes. But it’s missing one [...]
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Fast, crisp, high-capacity printing at an affordable price By Rick Telberg for Hewlett Packard Everyone knows the mantra-laser printers are for business, inkjet printers are for home. Many accounting and finance firms were just waiting for the day when they could replace the inkjet printers they used for color graphics with affordable color laser printers. If you’ve been hanging on until color laser printers get even cheaper, you may have made the right decision. The tide seems to be turning, making inkjet the printing method of choice. How has this happened? After all, everyone knows that the cost-per-color-page is less with a color laser printer. And that print quality is better with a laser printer than with an inkjet. What [...]
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