What you pick isn’t the most important consideration.
MARKETING & SALES
Winning the new breed of client.
The Right Tools for the Job.
Once you’ve created it, maximize it across multiple formats.
By Sandi Leyva
The Complete Guide to Marketing for Tax & Accounting Firms
And how to pull in help from outside your firm.
By Jean Marie Caragher
Here’s a role-playing exercise that can reap real results.
By Rob Nixon