2019 Trends: Client Service Changes

Also: Staffing grows more complex.

By Angie Grissom, The Rainmaker Companies
The Rosenberg Survey: National Study of CPA Firm Statistics

In 2017, we saw more than ever before how the accounting industry is in a state of substantial transition. From the services clients need, the method on how to best serve them, the makeup of the firm’s professionals, the method on how to recruit, train and retain them and the business model of the traditional accounting firm – all are shifting.

MORE FROM THE MAP SURVEY: 2019: Shifts in Hiring & Office Space | 2019: Firms Grapple with Change | Staff Policies Improve, But Not Mentoring
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The biggest struggle firms are facing is how to go about addressing the changes while leading the firm with the existing challenges of staffing, serving clients and acquiring new clients all while retiring out partners.

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Angie Grissom

Angie Grissom

About the Author

Angie Grissom serves as president of The Rainmaker Companies and previously served as the director of consulting for The Rainmaker Companies for over ten years. Her role in the firm involves high-level strategy and implementation, curriculum development in The Rainmaker Academy, training, consulting and thought leadership.

The Rainmaker Companies is one of the accounting industry’s leading resource for business development programs and training solutions, focussing solely on the needs of accounting practices and CPA firms. The Rainmaker Companies is also a leading provider of alliance, consulting, and training services exclusively to the accounting profession. 

Grissom has been consistently named by Accounting Today Magazine as “one of the Top 100 Most Influential People in Accounting” and listed as a “Top 25 Thought Leader” as well as one of the “40 Under 40” in the Accounting Industry by CPA Practice Advisor. Grissom is a frequent presenter at national and international conferences and a regular contributor in publications. Prior to joining Rainmaker, Angie worked in organizational management, sales, and human resources. She has served as President of the American Society of Women Accountants Music City chapter, a member of the industry group New Horizons, a member of the CPACA Alliance for accounting industry consultants, Association for Accounting Marketing, and the Association for Training and Development.

Angie earned her BS in Business Administration with an emphasis in Marketing and Pre-Law at Middle Tennessee State University and has completed Masters level work with an MBA emphasis. Angie is married with two sons, loves to be active, is a foodie and enjoys travel and photography.  She can be reached at Angie.Grissom [at] cpatrendlines.com

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