Good, bad, ugly or indifferent... Here are the results of the latest two-minute reader survey. Thank you for your interest, support, honest feedback and helpful criticisms. We'll keep working on delivering to you the kind of actionable information you can use to profit in your practice and in your career.

Sincerely,
Rick Telberg
President / CEO

Why did you answer that way?
(Comments, verbatim)

  • Impressed with knowledge content and the variety of information.
  • Because I tend to forward articles to members of my small CPA firm as I find them in sync with a small firms needs. - Steven
  • Very useful info and insight into the mind and practice of CPAs, not to mention the important trends on our profession. I find it to be invaluable in my work. Please keep it up!
  • I find the topics/subject interesting as a partner in a CPA firm. With everyone and their brother doing email updates and constant contact blasts, I am not likely to recommend another one even though I like yours. But I gave you an 8 ! Thanks.
  • Sometimes there are interesting articles (to me), but I would say at least half of the time there isn't anything I would consider new ground in my areas of interest.
  • I have enjoyed reading it
  • Information is always relevant and timely; easy to access; clearly presented. Thanks!
  • Interesting insights into t Market place
  • great information is a quick to read style
  • Provides a lot of good information in a concise, easy to read way.
  • Most of my colleagues are Enrolled Agents as I am, not CPA's, so a good portion of your newsletter does not apply. That said, the pieces I have read can be applicable to all professionals in business, which is what I would recommend to other professionals.
  • Go to source and informational.
  • Good way to keep up with the trends in the profession.
  • Leading edge and relevant...a good investment of my time.
  • It has concise and useful information that they might like.
  • there are a lot of interesting ideas to help my fellow accountants
  • most people don't want more emails
  • Good info
  • Good, relevant information for small firms that does exactly what the title says...provides trends and growth options. Thank you!!
  • I'm not in public practice, I'm in corporate accounting -- I get the information to see if anything is going on that I should be aware of -- 90% of the information I get, I immediately delete -- I keep the contact going because of the 10%.
  • I think it contains a great deal of interesting information for the accountant and accounting business owner.
  • Very informative update.
  • The key was the word "interested". If one of my friends is a CPA I would recommend this as a great source of a broad spectrum of information in one place.
  • RELEVANT PRACTICE INFORMATION
  • I think it is terrific - you do a great job.
  • It seems that many of the articles require me to "join" another website. I don't see the quality trade-off for permission to send more emails.
  • It is always very topics with good summaries, which are quick to digest.
  • The articles are very relevant and current, and on topics not 2idely covered in other publications.
  • I do not like all of the requests for subscriptions services and lack of articles with TEASES.
  • Issues addressed are current and in language that is understandable
  • I am in industry and doing more I.T. work, so the newsletter is less valuable to me.
  • It is a good resource for new developments in tax matters.
  • Still room for improvement more to address internationally . Go well and best regards . From J.R. Béchard from Mauritius .
  • Trendlines seems to be more focused on CPA's in public accounting. I work in private industry.
  • I can only access some of the links (articles) provided. Please do not include premium content if I cannot access it. Thank you.
  • Some value, some repeat info as well.
  • I think you provide useful information
  • Trends are highlighted and coverage is good.
  • Info is helpful
  • interesting and informative articles
  • tidbits that occasionally apply to me in the small private company world, and the easy links to more info if I need it.
  • I find the info current and timely.
  • I enjoy reading the Trendlines and glancing over the subjects.
  • Because the content is relevant, has depth and breadth on topics, and is entertaining!
  • USEFUL INFORMATION, QUICK AND TO THE POINT
  • I find CPA Trendlines to be full of practical and useful information.
  • I hear about key industry changes and advances without having to go to multiple sources. I also read things that I know my clients, whom are mostly accountants and tax preparers, can benefit from.
  • Too much insignificant news.
  • I am not a C.P.A., I am an Appraiser. CPA Trendlines is sometimes interesting, but I am not qualified to recommend it to a C.P.A. Sid
  • I think your articles are interesting but I usually don't take any real action as a result and am just overwhelmed with email
  • I like your articles and insights
  • It's interesting!
  • Articles interesting and helpful
  • you provide useful, free information that I can use in my practice
  • I always get one or two pieces of useful information from each e-mail I receive.
  • I find the articles very interesting and educating.
  • I forward the newsletter to a CPA associate
  • You bring objective news and, more importantly, harbingers that point to paradigm shifts (which seem to be happening at a more rapid rate). It stretches the thinking, kicks us out of the morass of the box.
  • CPA Trendlines is current and fresh. You are doing a great job. You might want to start considering a few areas concerning retirement as some of us are approaching that magic time in our lives.
  • It is truly an useful tech to help me to manage and upgrade my function and responsibilities as Firm's ceo. Due to different practices in US and Taiwan, I gave 7 points.
  • More marketing focused than is pertinent to my firm.
  • Very helpful information provided to CPA in public practice. Very knowledgeable about current issues affecting CPAs (particularly from a practice development stand point).
  • I find the articles interesting and informative
  • Because the "ultimate question" is just that. I always recommend your site to my members. Hope all is well rick. cornell rudov.
  • Trendlines is very informative, timely and is a great resource for practice management and development.
  • I like the content. It is in easily digestible chunks I can read without having to commit a lot of time.
  • it's information that one needs to read as it may become important, relevant, and imperative to know, now or at a point in the future.
  • Because I believe the information that you gather and present is relevant to the management and growth of CPA practices.
  • There are always informative and interesting articles provided.
  • Current info is provided.
  • Informative articles, but I don't like the layout/presentation of the e-mails.
  • Up to date
  • I find CPA Trendlines interesting and informative
  • I keep finding surprisingly good information. I say "surprisingly" because I find articles I hadn't expected to see on topics that hit home.
  • Good mix of articles and topics.
  • Current topics are covered in a readable format.
  • Although I am no longer in public accounting I recall all too well the frustrations of running and managing a practice. I wish CPA Trendlines was available during those days. Perhaps that is why I often take time to read your articles. (My life as an internal auditor is munch saner.)
  • I like CPA Trendlines but sometimes it is information overload. I follow you on twitter and linkedin and I can't tell what is important or not. It is overwhelming. I can probably spend my whole day reading all your tweets and updates.
  • Sometimes I find the articles interesting and other times they don't pertain to my practice.
  • Good information, brief reading, fast to review
  • I really enjoy the articles - would prefer less on selling products to me.
  • Useful and easy read and can choose what is meaningful
  • I find the articles and research information very revealing about the accounting market
  • Always can be helpful, not sure how helpful.
  • Don't know yet...you should send this in another 30 days or so.
  • Good information
  • I prefer more of a practice management letter. Sometimes too much sales oriented articles in Trendline.
  • Very informative articles. Great to see other professional's views.
  • the information is generally very timely, relevant to practicing CPAs and informative. George Victor
  • because 90% of the time Trendlines has something of interest.
  • Good info in easy format
  • I have recommended in the past several times.
  • Relevant publication
  • VERY INFORMATIVE AND CURRENT
  • Most of my colleagues already subscribe and we simply discuss items over lunch or golf
  • CPA Trendlines tells me what I need to know about the CPA profession.
  • As a CPA, I am concerned about productivity of co-workers.
  • The weekly write-ups give insight to what can make firms provide professional services to clients while at the same time achieving it's profitable goal.
  • half way between 10 and 0
  • I use your material to ID trends and topics for my seminars and recommend you at every seminar. Kyle at aandaupdate.com
  • I enjoy reading the information
  • YOU PROVIDE US WITH VERY PRACTICAL AND INFORMATIVE NEWS AND TIPS THANKS
  • Most of what you write are topics that I have an interest in.
  • I have found some of the articles to be very helpful.
  • Your stuff is good but sometimes it applies and sometimes does it. It is tough to give advice to different size firms.
  • Each time I read Trendlines I find at least one helpful piece of advice.
  • interesting articles
  • Includes useful information.
  • Some of the information is informative
  • The articles provided are timely to the tax and practice issues at hand.
  • Good information that helps any CPA
  • most of my friends already read CPA Trendlines
  • I enjoy having up to date thinking and methods presented to me for my review.
  • content is informative
  • I own a small CPA practice and have always found your articles to be informative and timely. I am not sure how I feel about paying a monthly fee which is the only reason I didn't answer with a 10.
  • Your topics are thought provoking
  • Topics are applicable in several cases. Writing could be improved.
  • Enjoy the articles - They give a small taste of a topic that gets you thinking.
  • I usually just forward the newsletter to others that I think maybe of interest to them. If they wish to subscribe then they may do so.
  • I am not in public practice and your e-mail is address to that area. I generally find an article thought provoking and helpful but they are not directly focused on my area.
  • Topics are interesting and often thought-provoking, outside of the box. Writing that ventures to subjects outside of mainstream thinking are often valuable. Thanks.
  • information is generally very informative
  • I work in governmental accounting so most information isn't pertinent to me or my colleges.
  • Very informative. Information is current and relevant.
  • There is an average of about 1 item per issue that I consider to be of sufficient interest to one or more acquaintances of mine that I forward my Trendlines email with a reference to the item.
  • I don't believe anyone is perfect, but you do have some practical articles that are useful.
  • Trendlines presents a variety of interesting topics relevant to me as a sole practitioner especially during the busy season when I am isolated from others of like mind.
  • One of several emails I get daily
  • I think that what offer is real world up to date information that is useful for growing our business.
  • sometimes article are not able to be accessed from my system
  • There are many quality free sources of info for CPAs available. I like your site but it seems everything I am interested in is a "pay to play" model, therefore I usually go elsewhere for the info.
  • Some useful. Some not. Enjoy it tho
  • Although I don't read every article I do look at your "headlines" to see if anything applies to what is happening in my world!
  • For the most part, Trendlines' articles are informative and interesting. However sometimes the subjects are repetitive and the authors seem to be pushing a personal objective.
  • I find the articles timely and informative.
  • it's informative and helpful
  • Always informative, always something of interest, good practical information
  • It is always useful info
  • Very good information, however, it's a bit too frequent. It seems like I get an email everyday or see 20 tweets a day which is too much.
  • I rated this in the middle because it depends on who asked. Your newsletter is mostly for audit/tax practitioners to whom I would recommend it. For those of us in corporate accounting I wouldn't recommend it.
  • Your info is on point.........
  • I enjoy the up to date and interesting perspective CPA Trendlines provides regarding the accounting profession. Keep it coming!
  • Because I like the information being presented. It is very timely and up to date.
  • Very informative with great articles...
  • Format is a bit messy, not a clean newsletter visually. Content is good.
  • Some good material
  • It is informative
  • I read the email when I have time. It is not something that I make a point to read each time I receive it.
  • Some individuals do not like all of the information. They feel overloaded.
  • I read but don't discuss w others
  • It has good articles and information but there is too much in the email. You have to scroll down way to far to read all the headlines and all the information.
  • I love articles trying to help my small practice grow...become more effective... Thanks, Drew Aguilar, CPA
  • Find it useful and helpful
  • Interesting topics
  • I enjoy reading the articles that provide insight into current events affecting the profession.