Vision vs. Mission, and Why You Need One

Five action items to take.

By Jackie Meyer

We’ve explored the spark that ignited your entrepreneurial journey. Now, let’s give that spark direction and purpose. Building a successful advisory practice isn’t just about working hard; it’s about working smart. And that starts with having a clear vision.

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Vision is more than just a lofty idea; it’s a necessity. It’s the guiding force that dictates not only what you want, but also what your team should strive for daily. Your vision is the picture of your ideal practice, your ideal lifestyle and your ideal impact. It’s your North Star, providing direction and inspiration – especially when day-to-day challenges feel overwhelming.