Ask CPA Trendlines
Now, with smarter search, deeper analysis, more detailed responses (v.2.7).
Now, with smarter search, deeper analysis, more detailed responses (v.2.7).

Five great reasons.
By Jody Padar
Radical Pricing – By The Radical CPA
When you measure time on timesheets, you are measuring a scarce commodity. There are only so many billable hours in a week.
By measuring billable hours, you’re living in a world of scarcity. This is bound to affect your firm, both internally and externally.
Consider this on your path toward partner.
By Martin Bissett
Passport to Partnership
This second C is a stormy and choppy one, often fraught with political icebergs but navigated diplomatically and with maturity, will lead you through.
Case Study on Culture
Deborah had done well. She was bridging the firm’s culture gap and fulfilling its desire to be seen as an equal opportunities employer by becoming the practice’s standout rising star.

BONUS: Four sample engagement proposals.
By Ed Mendlowitz
The CPA Trendlines Practice Doctor
In order to help clients work out their problems, we need to give them suggestions and we need to charge the clients an appropriate fee.
No matter how you price or bill for your services you will be spending time helping them and during that period you will be drawing on your vast experience, knowledge and data base of the client’s affairs.
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The difference between the disruptor and the disrupted.
By Domenick J. Esposito
8 Steps to Great
I was recently asked, “Why is growth important?”
My short answer was that it comes down to perspective – do you want your firm to be relevant and be a disruptor or do you want your firm to be irrelevant and be disrupted because, without growth, your firm will certainly be the latter.
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On the agenda: Consolidation, ethics, AI, and talent.
By CPA Trendlines
The CPA profession arrives at its biggest annual gathering this month, carrying two truths that refuse to sit comfortably together: It has never been worth more money. And it has never been less sure of what it is becoming.
MORE AICPA
AICPA and CIMA convene ENGAGE 2026 at the ARIA in Las Vegas, June 8 through 11 and the 10th-anniversary theme — “The Next Wave: A Decade of Possibility Starts Now” — markets the milestone while signaling the unease beneath it.