Your future depends on what you’re willing to give.
MARKETING & SALES
Does your audience know what you want them to do?
By Becky Livingston
The Accountant’s Social Media Handbook
It’s essentially a treasure map.
Schedule time to reach out to three types of people.
And it’s not about how to do taxes.
By Chauncey Hutter Jr.
Real Tax Business Success
BONUS: Several sample letters.
By Sandi Leyva
The Complete Guide to Marketing for Tax & Accounting Firms
How to move a client from interest to signing on without appearing “salesy.”
Solid strategies for activating promoters in 3 phases.
By Ryan Suydam
Why technical professionals struggle when trying to sell.
But they need to.
By Jeff McKay
Servicing clients with courage and conviction.