You probably haven’t used all of these.
By August J. Aquila
Price It Right: How to Value Accounting Services
Small firm owners know they need to market, but they don’t always know which marketing activities they need to focus on. Here are 11 strategies for increasing your client base that are easy to implement.
MORE: Five Keys to Successful Marketing | How Does Your Firm Measure Up? | Six Questions Before Asking for All the Referrals You Deserve | Five Rules for a Marketing Orientation | Four Ways to Prepare for New Business Development
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1: Get Known in the Marketplace
Before you start marketing, you need to answer these two questions:
- Who are you?
- What do you offer?
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