Bonnie Buol Ruszczyk: Caregivers Caught in the Middle | The Disruptors

Accounting firms may offer flexibility, but outdated expectations and missed opportunities can still push experienced professionals out the door.

This is a preview. The complete video episode, with commentary and transcript, is first and always available exclusively to PRO Members | Go PRO here
Sponsored by Radical Pricing: Optimize Profits, Delight Clients, and Build a Top-Value Firm

Subscribe to CPA Trendlines podcasts anywhere: Apple, Google/YouTube, Spotify, iHeart, Deezer, Amazon Music, Audible, Player FM, Audacy, RSS.

The Disruptors
With Liz Farr
For CPA Trendlines

The Break-Through Blueprint for Revolutionizing the CPA Firm Business Model

Accounting firms have spent years worrying about the front end of the talent pipeline. Bonnie Buol Ruszczyk wants them to look at the other end as well. 

Ruszczyk, owner and research lead of the Accounting MOVE Project, led this year’s MOVE report, Caught in the Middle: How Caregiving Pressures Are Reshaping Women’s Careers in Public Accounting. This new report examines what happens when experienced professionals take on care for children, aging parents, spouses and partners, and whether their firms keep them on the path to leadership. 

MORE Disruptors with Liz Farr | CPA Trendlines Streaming Network

MORE MOVE Like This | MORE Caregiving Research

That question matters because of the disparity in women’s representation in leadership at accounting firms.

Firms “tend to be pretty much 50:50 gender parity up until you get to the senior director, almost going to go into partnership,” Ruszczyk says. At MOVE firms, women hold about 42% of partner roles. Across all U.S. firms, that ratio drops to around 34%. For women of color, the drop is even sharper. According to Ruszczyk, about 20% of associates are women of color while only 5% of partners are.   

Caregiving isn’t the only cause for the disparity, but it is “one of the areas where we’re seeing some leaks spring up,” Ruszczyk explains. While caregiving has always been a part of the lives of accountants – men and women – several converging trends are making this a bigger issue today.

READ MORE →

The Hidden Costs of the Virtual Accounting Firm

Happy business professionals giving high five hand slap

Save by combining a retreat with CPE.

By Jody Grunden
Building the Virtual CFO Firm in the Cloud

With a brick-and-mortar company, there are a number of standard costs that you would expect to have, such as rent or mortgage, utilities, building repairs, furniture, technology, etc. The total amount of these kinds of costs typically falls in the range of 3-4 percent of the company’s annualized revenue. That amount can be pretty significant for a lot of companies.

MORE by Jody Grunden
GoProCPA.comExclusively for PRO Members. Log in here or upgrade to PRO today.

 

Some business owners may think they can save the company all of that money by going remote, but I personally believe that’s a terrible idea. While it’s true that a distributed company doesn’t have the costs that come with having a physical space, the very nature of a remote work environment results in a completely different and unique set of needs that should be considered in the company’s annual budget.
READ MORE →

Create an Accountability Chart for Your Firm

It beats an org chart and here’s why.

By Jody Grunden
Building the Virtual CFO Firm in the Cloud

“Getting the right people on the bus, the wrong people off the bus, and the right people in the right seats – these are all crucial steps in the early stages of buildup…” – Jim Collins, “Good to Great”

When Adam and I first started the company, we didn’t have much organizational structure. We didn’t need it. But as the company grew, it became necessary to develop an organizational structure. There’s a great quote by Michael E. Gerber in his book “The E-Myth Revisited” that says, “Without the Organization Chart, confusion, discord and conflict become the order of the day.”

We got to a point where we realized that Adam and I didn’t have clarity around our individual roles, and we were overlapping one another. We needed to have clearly defined roles for one another, as well as the people who were working for us. Lack of clarity can cause a loss in production.
READ MORE →

Donny Shimamoto: Build Careers That Bend, Not Break | MOVE Like This

Flexible systems help accounting professionals remain, contribute, and advance when life’s responsibilities change.

This is a preview. The complete 1-hour video episode, with commentary and transcript, is first available exclusively to PRO Members | Go PRO here
Sponsored by Radical Pricing by Jody Padar, CPA | See Today’s Special Offer

Subscribe to CPA Trendlines Research podcasts anywhere: Apple, Google/YouTube, Spotify, iHeart, Deezer, Amazon Music, Audible, Player FM, Audacy, RSS.

Optimize Profits, Delight Clients, & Build a Top-Value Firm!

MOVE Like This
With Bonnie Buol Ruszczyk
For CPA Trendlines Research

When caregiving responsibilities collide with work, even the most committed professionals can find themselves questioning whether their careers are still sustainable.

In this episode of MOVE Like This, Donny Shimamoto, CPA.CITP, CGMA, managing director of IntrapriseTechKnowlogies and inspiration architect at the Center for Accounting Transformation, joins Bonnie Buol Ruszczyk to discuss what accounting firms can do to better support employees with caregiving responsibilities. Drawing from his own experience as a caregiver and his firm’s long-standing flexible work model, Shimamoto explains why supporting caregivers isn’t about creating complicated new policies. Instead, it’s about building thoughtful systems, training managers, and planning work in ways that recognize employees have lives outside the office.

MORE MOVE Like This | MORE CPA Trendlines Streaming Network

Shimamoto shares how becoming a caregiver for his great-aunt changed his own perspective on the issue. While many people associate caregiving with raising young children, his experience highlighted how responsibilities for aging parents, relatives, and others often arrive unexpectedly and affect employees across every stage of their careers. Rather than viewing caregiving as a temporary accommodation for a small group of employees, he believes firms should recognize it as a reality that will affect nearly everyone at some point in their lives.

That shift in thinking changes how organizations design policies, manage workloads, and retain experienced professionals.

READ MORE →

Blake Carroll: The CPA Exam Isn’t Testing How Smart You Are | Accounting Conversations

PwC consultant and CPA exam coach says success depends less on being the smartest person in the room and more on managing time, building effective habits, and continuing after setbacks.

Sponsored by Radical Pricing by the Radical CPA, Jody Padar | See Today’s Special Offer
Subscribe to CPA Trendlines podcasts anywhere: Apple, Google/YouTube, Spotify, iHeart, Deezer, Amazon Music, Audible, Player FM, Audacy, RSS.

Optimize Profits, Delight Clients, & Build a Top-Value Firm!

Accounting Conversations
With Chayton Farlee
Center for Accounting Transformation

The greatest obstacle standing between most CPA candidates and their licenses is not intelligence. It is time. That distinction matters, says Blake Carroll, CPA, a deployment consultant with PwC who helps aspiring CPAs develop the plans, habits, and mindsets they need to pass the exam.

“I truly believe anyone can pass it,” Carroll tells host Chayton Farlee on the Accounting Conversations podcast. “It’s not a test of intelligence. It is a test of endurance.”

MORE Center for Accounting Transformation | MORE CPA Trendlines Streaming Network

In the episode, Carroll and Farlee, an assurance associate at CliftonLarsonAllen, explore what makes the exam so difficult — and why the skills candidates develop while preparing for it can continue serving them long after they earn their licenses.

READ MORE →