Hate Billing? Use a Different Method

Businessmen standing on dollar billWhat services do your clients value the most?

By Jody Grunden
Building the Virtual CFO Firm in the Cloud

When I attend CPA conferences across the United States, I often hear from CPAs: “I don’t want to bill for my time.”

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So, how do you bill your clients?
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How Are You Programming Your Mind?

Calm balanced businessman sitting outdoors on bench in Yoga lotus pose meditating, with office building and blue sky in backgroundMeditation is one way, but there are others.

By Bill Reeb

Your mind is the most powerful resource available to you. It is easy to think of it as a supercomputer, running your physical being: constantly compiling data, processing complex transactions, creating internally revealed reports and so on.

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We know through research that most of us barely tap into our brain’s full capability, so it is also not hard to get complacent and deem the brain to be some magical organ that we just hope keeps running properly. As well, it is easy for us to get comfortable interacting with our minds as if we were only data entry operators rather than the brain’s lead programmer.
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Is It Time to Hire a Marketing Consultant?

two masked people meeting in an officeFour questions to ask yourself first, plus 10 more things to know.

By Marc Rosenberg
CPA Firm Growth: Keys to Practice Development

Many firms struggle with revenue growth for many years and then, reach the point when reality sets in: The partners recognize they don’t have the skills or the desire to be active and effective at business development.

 

MORE: How and Why to Hire a Marketing Director | Marketing Plans and Why You Need One | Working Business Development into Your Day | How Marketing Systems Produce Business Growth | 6 Keys to Developing New Client Prospects | Protect and Grow Existing Clients | 19 Takeaways from the History of CPA Firm Practice Development
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Many of these firms decide to hire a marketing consultant to jump-start their marketing and get them on a path to growth.

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