Focus on Value First

Hand moving triangle along beam to indicate balance between price and value

Don’t discuss fees as soon as a potential client calls.

By Sandi Leyva
The Accountant’s Accelerator

How do you talk to a prospect or client about your fee?

MORE by Sandi Leyva
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Some of the answers I have heard are:

  • “It depends.”
  • “Tell them and get off the phone as fast as possible.”
  • “I don’t know.”
  • “What is your budget?”

Most accountants spill the beans about their rates way too early in a conversation with a future client. So when should you talk rates?