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ADVISORY & CONSULTING

Five Ways Your CAS Practice Traps You

Know the pitfalls … and how to avoid them.

By W. Michael Hsu, CPA

Are you working tirelessly but not seeing the benefits and results you deserve? Essentially, do you feel trapped in the cycle of your business? If so, you’re not alone.

MORE: Review Your CAS: When, What, How | Be Serious About AI, Not Amused | How to Offer Proof to CAS Prospects | How to Market CAS to Existing Clients | 12 CAS Profitability Killers | How Weekly CAS Reports Help Businesses | CAS: Much More than Bookkeeping
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Many firm owners, as well as the entrepreneurs they serve, feel exhausted by their business, but it doesn’t have to be that way.

In this article, we’ll identify common signs that your business is trapping you, and show you how to optimize for freedom. By addressing these issues and implementing some simple strategies, you can reduce stress, achieve more and live a life you love.

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ADVISORY & CONSULTING

Is Your CAS Practice Trapping You?

Look for these five signs and implement simple changes to get back the life you want.

By W. Michael Hsu

Are you working tirelessly but not seeing the benefits and results you deserve?  Essentially, do you feel trapped in the cycle of your business? If so, you’re not alone.

MORE W. MICHAEL HSU: Seven Principles to Work Less and Achieve More |  How Do Firm Leaders Learn? | Why Your Approach to CAS and CFO Services Is Wrong | When it Comes to Pricing, it’s About ‘Can’t Afford Not To’ | Your Client Base Is Global |

GoProCPA.comExclusively for PRO Members. Log in here or upgrade to PRO today.

Many firm owners and the entrepreneurs they serve feel exhausted by their businesses, but it doesn’t have to be that way.

But we can identify common signs that your business is trapping you and show you how to optimize for freedom. By addressing these issues and implementing some simple strategies, you can reduce stress, achieve more, and live a life you love.

5 Ways Your Firm Is Trapping You READ MORE →

ADVISORY & CONSULTING

Seven Principles to Work Less and Achieve More

Bid farewell to late nights at the office and weekend “catch-ups.”

By W. Michael Hsu

In accounting, where being constantly busy is the norm, working less while achieving more seems like a distant dream. But is it?

MORE W. MICHAEL HSU: How Do Firm Leaders Learn? | Why Your Approach to CAS and CFO Services Is Wrong | When it Comes to Pricing, it’s About ‘Can’t Afford Not To’ | Your Client Base Is Global |

GoProCPA.comExclusively for PRO Members. Log in here or upgrade to PRO today.

What if I told you there’s a method that can help you strike the perfect balance between productivity and rest? It’s called the MEASURE x HACK method. In this article, we’ll dive into the seven principles of this method, showing you how to achieve more with less effort.

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ADVISORY & CONSULTING

When it Comes to Pricing it’s About ‘Can’t Afford Not To’

Pricing based on efforts is all wrong.

By W. Michael Hsu

How often do you hear from clients that you’re too expensive or xxx firm can do it cheaper? The lesson in having that conversation is that it can’t be ‘Can you afford it’ it’s: “Can’t afford not to.’

MORE W. MICHAEL HSU: Seven Principles to Work Less and Achieve More | How Do Firm Leaders Learn? | Why Your Approach to CAS and CFO Services Is Wrong | Your Client Base Is Global |

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The concept of “you can’t afford not to” is a popular one in the world of entrepreneurship and one that CPAs, especially those pricing CAS services, need to learn. It is the idea that sometimes, even if something seems costly, you cannot afford not to do it because the cost of doing nothing or doing it yourself is even greater.

This idea is often applied to outsourcing or hiring, where entrepreneurs may feel they cannot afford to hire someone else or outsource a task. However, the truth is that they cannot afford not to.

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CHECKLIST

How Do Firm Leaders Learn?

The four essential pillars for continuous learning

By W. Michael Hsu, CPA

As a firm leader, you know that you need new software, services, processes, and tactics…something that is going to take your firm to the next level. But how do You get there?

MORE W. MICHAEL HSU: Seven Principles to Work Less and Achieve More | How Do Firm Leaders Learn? | Why Your Approach to CAS and CFO Services Is Wrong | When it Comes to Pricing, it’s About ‘Can’t Afford Not To’ | Your Client Base Is Global |

GoProCPA.comExclusively for PRO Members. Log in here or upgrade to PRO today.

The tools and processes you use to get you to the next level have to come from or are signed off by You. So, who is teaching you? If you took the leap into a new service area and don’t know where you will land, you can’t turn to staff. They are looking to You for the answers.

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ADVISORY & CONSULTING

Why Your Approach to CAS and CFO Services is Wrong

How thinking about your grandmother could be the answer.

By W. Michael Hsu

Client Advisory Services and the progression of the “virtual” CFO have gained incredible popularity, or at least attention, in the accounting profession. But the fact is, many firms are doing it wrong and setting themselves up for failure. I should know, it nearly happened to my firm.

MORE W. MICHAEL HSU: Seven Principles to Work Less and Achieve More | How Do Firm Leaders Learn? | When it Comes to Pricing, it’s About ‘Can’t Afford Not To’ | Your Client Base Is Global |

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Flashback to about 13 years ago. It was the middle of the night, and everyone was asleep. The AICPA had just featured me at one of their major industry events in Vegas for firing 50 percent of my clients. While I’ve enjoyed the publicity, I’m now sitting in my room wondering if I should have done that.

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