if u cn rd this…

…then you either remember an old New York subway ad, or you’re under 40.

And if you’re not texting on your cell phone, you should be. Because your clients are.

A new Warrillow study shows 39% of all small business owners texting. And it’s not just Generation Y owners. Younger business owners almost unanimously report texting. And fully 59% of owners aged 28 to 44, and over a third of owners aged 44 to 62 use text messages.

So… r u txting? Leave a comment.

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Posted at July 30, 2008
Filed Under BSG [CPA TRENDLINES] | 2 Comments

Comments

2 Responses to “if u cn rd this…”

  1. Chad Bordeaux on July 31st, 2008 7:27 am

    I do not believe these statistics. Are they confusing text messages and email via cell phone? These are technically two different technologies. Blackberry’s, etc. have caught on, but I do not know anyone other than teeny-boppers who are actually texting.

    I have been an avid user of my Blackberry for a couple of years now, but I simply do not text – nor do any of my collegues. In fact, when asked, most of them do not even know how and all are under 40.

  2. Sharey Wang on July 31st, 2008 12:09 pm

    I text everyday, it is the quickest way to get to my staff, colleague and my kid. Unless they are glue to a computer all day, not everyone has email access on their cell phones; but they have their cell phones with them at all time. A quick text message always gets the point across without being intrusive and it saves time from needless small talks.

    In today’s world, information is power; texting is just another way to disseminate and receive information via technology. I think people who turn their nose on texting are doing themselves a dis-service.

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