Research Update: Your Clients Don’t Care

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Rick Telberg
Rick Telberg

In Comments, Joanie Mann at Cooper Mann kicks off a conversation about What Small Business Owners Really Want From Their Accountants with, “Accounting professionals: You’re right – your clients don’t care about the numbers.”

Bob Woosley at Frazier Deeter agrees, saying “we are in a unique position to add value.” Soloist Bill McAllister says accountants have a duty “to serve clients by teaching them how to use technology.” Frank Stitely remains skeptical, suggesting “a gap between what clients say they want and what they’ll pay for.”

If you’re intrigued by that discussion, then you might also like this week’s Small Business Clients Clamor for Technology Advice. Let us know what you think. Your colleagues are listening.

– Rick Telberg
President / CEO

 P.S.: Please join us for The Top Ten Trends That Are Changing Everything at the Florida Institute of CPAs’ Annual Accounting Show Sept. 25 in Ft. Lauderdale