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Pinkus: Scaling a Remote Powerhouse | Big 4 Transparency

“We didn’t plan to build a 100-person firm. We just wanted to work for ourselves.” 

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Big 4 Transparency
By Dominic Piscopo, CPA
For CPA Trendlines

What does it take to build one of Canada’s fastest-growing cloud accounting firms? In this episode of the Big 4 Transparency, host Dominic Piscopo sits down with Mike Pinkus, co-founder of ConnectCPA and host of the Growth Tales podcast, to unpack the bootstrapped, contrarian story behind ConnectCPA’s rise to over 100 staff and a fully remote, recurring revenue model long before it was trendy. 

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Founded in 2014 by Pinkus and co-founder Lior Zehtser, ConnectCPA was born from a desire for more autonomy – both personally and professionally. “We just wanted to work for ourselves,” Pinkus says. “Everything else was a byproduct.” Yet within a few years, they found themselves leading a national, cloud-native firm with a deep bench of accounting, tax, and finance professionals serving scaling businesses across North America.