Bill Reeb, Author at CPA Trendlines

What Is the Best Use of Your Time Right Now?

A simple way to focus your priorities.

By Bill Reeb

All of us, no matter what our income, gender, race, religion, origin, have the same amount of time – 24 hours in a day, 365 days in a year. Each of us has the same capacity. The question is how we use it.

MORE: Are You a Box or a Funnel? | How a Strength Can Become a Weakness | Tenacity and Persistence: Friends or Foes? | Don’t Let Worry Consume You | Guilt vs. Duty | Being Judgmental Is Self-Destructive | 3 ‘Letting Go’ Actions to Help You Get Unstuck
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For most of us, you can carve out roughly 3,000 of those hours for sleep. Even if you don’t need eight hours, you need some time to sleep, and that number cuts a big hole into your available capacity.
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Are You a Box or a Funnel?

Harmonize, don’t just clash and resist.

By Bill Reeb

A college professor I know has had a difficult time harmonizing as his approach always escalated to clashing and resisting. And no, this isn’t a story about Michaelle in disguise, but someone else I had the pleasure of getting to know.

MORE: Tension Impacts Performance | Your Perception Will Shape Your Experiences | For CPAs: The Road to Wisdom Is Paved with Failure | Fear Stifles You in Every Way | Change the Way You Think | Let Go to Get Unstuck | Investing in Loss | You Might Be Your Biggest Obstacle | What to Stop May Be More Important Than What to Do
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He had a definite approach to teaching and was good at it. He believed in setting very high standards for his students and passing only those who achieved a specific level of excellence.
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How a Strength Can Become a Weakness

Rely, but not too much.

By Bill Reeb

While there are many lessons in martial arts that repeat themselves, the idea that a strength can also become a weakness is a commonly recurring one.

MORE: Tension Impacts Performance | Tenacity and Persistence: Friends or Foes? | Don’t Let Worry Consume You | Guilt vs. Duty | Being Judgmental Is Self-Destructive | 3 ‘Letting Go’ Actions to Help You Get Unstuck | Get Better, Work Better, Right Now | How ‘Take What’s Given’ Works in Business | Learn to Work ‘Better’ Instead of ‘Harder’
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But it doesn’t make sense – how could a strength ever be bad? Well, here are a couple of examples.
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Shrink the Gap between Strengths and Weaknesses

BONUS: Increase your odds of success.

By Bill Reeb

There are many self-development books and advisors that proclaim that you should focus on your strengths, develop your strengths and don’t worry about your weaknesses.

MORE: Tension Impacts Performance | Tenacity and Persistence: Friends or Foes? | Don’t Let Worry Consume You | Guilt vs. Duty | Being Judgmental Is Self-Destructive | 3 ‘Letting Go’ Actions to Help You Get Unstuck | Get Better, Work Better, Right Now
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This is a great story to tell because it is one everyone wants to hear. Who wants to be told that they should work on what they feel inadequate about in themselves or their abilities? In other words, it is easy to get people pumped up about spending time concentrating on what they do well and discard what they do poorly and leave it for someone else.
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Tension Impacts Performance

Make it work for you, not against you.

By Bill Reeb

Your best comes through, especially when you are calling upon fine motor skills, when you are relaxed. Too much tension can quickly impact your mental, physical and emotional acuity.

MORE: Tenacity and Persistence: Friends or Foes? | Be Ready to Forgive Yourself | Time Passes Anyway | Duty: A Tough Hurdle to Overcome | You Are Right Where You Are Supposed to Be | Become Your Mind’s Lead Programmer
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What I am referring to is finding the right level of tension to support performance at a heightened level. The problem is that there is a fine line between tension that pumps you up and tension that starts to drag you down.
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Bill Reeb

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Bill Reeb, CPA, CITP, CGMA, is CEO and co-founder of The Succession Institute LLC and 2019-2020 chair of the AICPA.

Bill has been consulting for three decades to all sizes of businesses, from Mom and Pop operations to Fortune 100 companies, primarily in the areas of strategy, leadership and change management.

He decided to add the credentials of CPA behind his advisory work and became a CPA in 1986. Prior to his life as a CPA, he worked for IBM in sales back in the late 70’s. As an entrepreneur, Bill has founded seven small businesses, he had two ladies clothing stores, one retail computer software store, a software development firm, a computer consulting firm, a CPA firm, and his current management consulting firm - Succession Institute, LLC.

As an award-winning public speaker, Bill lectures throughout the U.S. and Canada to thousands of executives and CPAs each year. In addition, he has been featured on numerous video-taped and live television programs. As an award-winning author, Bill is internationally published with hundreds of articles and columns to his credit. He currently authors a bi-monthly column called “In the Bill-iverse” which is distributed by a number of State CPA Societies as part of their Practice Management e-newsletter. Besides being published by various magazines, journals and newspapers, Bill and his partner Dom have co-authored two books on Succession titled Securing the Future: Building Your Firm’s Succession Plan with its companion field guide called, Securing the Future: Implementing Your Firm’s Succession Plan. He and his partner also co-authored the Succession Resource Center website materials for PCPS in 2008 and the fourth edition of their consulting book called Becoming A Trusted Business Advisor: How to Add Value, Improve Client Loyalty, and Increase Profits. Finally, Bill’s newest book is titled The Overachiever’s Guide to Getting Unstuck: Replan, Reprioritize and Reaffirm. All of their books have been published by the American Institute of Certified Public Accountants (the AICPA).

Bill is an active volunteer within his profession having served in many leadership roles. He serves as an advisory board member of CPAFMA and KROST CPAs. For the AICPA, he is a past and current member of the Board of Directors and Council, past Commissioner on the National Accreditation Commission, and the 2018-2019 Vice Chair of the AICPA, putting him in line to become AICPA Chairman for the 2018-2019 term.

Bill has been honored by being named as a CPA Ambassador, was presented the Pathfinder Award and served as the Texas Vision Delegate. Accounting Today has recognized his efforts by listing him as one of the Top 100 Most Influential CPAs, CPA Magazine has named him as one of the Top 100 Most Influential Practitioners, and Inside Public Accounting has listed him as one of the top 10 most recommended CPA firm consultants.

Finally, Bill enjoys a number of hobbies. He is an avid golfer, skier, and enjoys being active. He spends the majority of his free time as an instructor teaching (as well as continually learning) six different styles

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