The one mistake too many CPA firms are making.
Michelle Golden, marketing consultant and author of the new and essential “Social Media Strategies for Professionals and Their Firms,” explains the one simple mistake that many firms make when entering a niche or building out a specialty practice. They are leaving loads of money on the table, she says.
What I learned from Coach Lou Holtz.
Jean Caragher
by Jean Caragher
Lou Holtz, author, ESPN commentator, and legendary college football coach, was the opening speaker at last week’s Winning Is Everything conference.
I had high expectations for his presentation and was not disappointed.
Read more at the Capstone Connection
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Jean Caragher provides advanced marketing services to accounting firms and is a partner with Bay Street Group LLC in The Seven Keys to Successful CPA Firm Management.
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