Take a Deep Dive into the Latest Research on “The Seven Keys to Success in CPA Firm Management.”
Because you’re a CPA Trendlines reader, I thought you’d like to know about two upcoming marketing and practice development webinars.
Working with my colleague Jean Caragher of Capstone Marketing, we will reveal the findings of new research into how CPA firms are surviving-even thriving-with smart business development strategies. We’ll reveal, based on our own empirical research, what’s working and what’s not. And Jean will share her sure-fire strategies for success.
As a participant, you’ve probably already seen the topline results of our research. But if you’re serious about marketing and business development at your accounting firm, please don’t spend another dime on marketing strategy until you’ve benchmarked it with us.
Who should attend:
- Accounting firm partners and owners with practice development responsibilities.
- Marketing managers and directors.
- Any tax or accounting professional looking for “what’s working today” in business building .
Marketing and Business Development: What’s Working in Today’s Economy?
Webinar: Wednesday, Sept. 16, 1-2 p.m. Eastern Time — Buy Now: Only $79.00
What you’ll learn:
- The economy’s impact on marketing programs and budgets.
- How marketing can help in client retention.
- When is social media right for your firm?
- How to conduct a “reality check” on your marketing program.
- Firing clients: More important than ever?
Client Satisfaction and Service: How to Retain Clients and Grow Revenue in a Recession
Webinar: Wednesday, Oct. 7, 1-2 p.m. Eastern Time — Buy Now: Only $79.00
What you’ll learn:
- What clients really think
- Why accounting firms lose clients
- How to manage client service to maximize client satisfaction
- The hidden land mines in your marketing program
- How extraordinary client service can pay off for your firm
But here’s an even better deal…
BUY BOTH WEBINARS TODAY AND SAVE 20% — Sign up for BOTH “Marketing and Business Development” on Sept. 16 AND “Client Satisfaction” on Oct. 7 and SAVE 20%. Buy Now: Only $125.
I’m sure you’ll find the sessions useful and interesting.
Yours truly,
Rick Telberg
P.S.: After signing up, watch your email for additional materials and reminders. Of course, if you have any questions or requests before the webinars, please don’t hesitate to contact me personally at rtelberg@baystreetgroup.com or by phone at (914) 674-4531. Note: CPE is not available for these sessions.