Skills Shortage Could Stall Growth

With small, but consistent, upticks in corporate earnings, the employment outlook may be improving. And that means accounting firms should be preparing for the next talent shortage. U.S. employers rank among the tops in complaining about a shortage of the … Continued

The 10 Basic Ways to Boost Profits at an Accounting Firm

The new practice management discipline.

by August Aquila
aquilaadvisors.com

No profits no mission, as one of my partners is fond of saying.

While leadership, balanced life, outstanding client service and efficient processes are critical for success, they mean nothing if the firm is not sufficiently profitable to make investments for the future and compensate performers. I want to focus on ten ways to make your practice more profitable.

These ten areas form the basis of my Practice Operational Review. READ MORE →

The Recession Has Battered Most Accounting Firms. Here’s a Seven-Step Plan to Start Rebuilding Trust

A framework for action.

If trust has been broken in your accounting firm—and given the Great Recession, odds are, it has been—you must start now to rebuild it.

Michelle and Dennis Reina, authors of “Rebuilding Trust in the Workplace: Seven Steps to Renew Confidence, Commitment, and Energy” (Berrett-Koehler, 2010),  recommend a seven-step process, drawn from two decades of research, for healing and rebuilding trust.

To be sure, the seven-step process isn’t a silver bullet. But it may provide a framework for leaders to demonstrate courage and to take concrete, constructive, and compassionate action. READ MORE →

Winning Firms Know the Secrets of Keeping Good Accountants

Work/life balance proves essential to recruiting, retaining staff.

by Rick Telberg

If that CPA working next to you appears stressed out by the job, take a long, hard look because you may not see him or her again in the future.

While CPAs in all walks of the profession are strained and face tough workloads, those feeling the greatest stress and workplace demands are more likely to be seriously in the market for another job. At any given moment, according to my studies, about one on three CPAs would consider changing jobs, even it meant a pay cut, in exchange for better working conditions. Among the most stressed-out CPAs, the ratio of job seekers jumps to about half.

So it’s imperative for managers of CPAs to offer state-of-the-art workplaces if they want to retain hard-to-find staff. READ MORE →

How Long Do You Keep a Client?

Warning: Your clients’ answers may differ. By Jean Caragher and Rick Telberg SevenKeys CPA New studies conducted by The Bay Street Group and the Capstone Marketing Group illuminate several very significant gaps between the opinions of clients and their CPAs. … Continued

The Battle for the Center Gets Heated

Mid-Sized Accounting Firms Step Up Competition for the Heart of the Market.

Source: CPA Trendlines

by Rick Telberg

No one is fighting harder for every new client and every new dollar than the accounting firms in the middle of the market, according to new CPA Trendlines research.

Nationwide, an astonishing 86% of mid-sized firms (those with five to 15 partners or about 51 to 100 employees) have been stepping up their marketing efforts, according to the new study.

To be sure, firms of all sizes are increasing their marketing activities  — from solosists (about 47%), to 2-to-10-person offices (55%), through 11-to-50-person offices (73%), and the more-than-100-persons offices (77%). But it’s in the 51-to-100-person category that the battle seems most heated these days.

READ MORE →