Why ‘Steady as She Goes’ Isn’t Enough

Young man steering a wooden ship

It’s not just your firm that suffers – it’s YOU.

By Rob Nixon

The traditional growth model is a slow and steady path to moderate success.

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Most years an accounting firm grows by revenue. It’s a simple equation. Put the charge rates up each year (unfortunately salaries go up as well), accept a few new clients by referral, retain the clients you already have and voila, the revenue increases.