
Automation is a key part of the process.
By CPA Trendlines
Matching pricing (what an accounting firm figures it can charge) with value (what a client things a service is worth) is always a challenge. A firm may think its capability in compliance is worth a lot, but if the client has nothing to comply with, it puts no value on compliance services.
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So the question is: What does a given client or potential client value?
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