How to Plan Today for Success Tomorrow

Five essential elements for effective planning and budgeting.

By Bill Penczak

Ah, summer is finally here: Baseball is back (sort of). The weather is getting hotter (although because I live in Texas it’s sometimes difficult to tell). The kids are looking forward to school (albeit more “in” school than “at”).

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And CPA firms are gearing up for partner retreats and 2022 strategic planning…

But most strategic plans are neither strategic nor plans. They are more likely to be a compilation of to-do lists and wishful thinking, as firms stumble through the planning process and return to their day jobs as soon as the planning session is complete, with most topics forgotten or relegated to the “we’ll look at that later” category.