SURVEY: 2020’s Disruptions Are Only the Beginning

Expect a blended workforce that works anytime, from anywhere.

By Jennifer Wilson

One of the biggest shifts because of COVID-19 includes the move to remote work during the lockdown and the ensuing “a-ha” the profession experienced when they realized their people could be productive when working remotely – and most were doing it without child care to boot!

MORE: COVID Brought Us More and Better Client Communication
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Firms that investing in cloud technology, moving to paperless processes, putting a laptop in everyone’s hands, and supporting remote work in some form prior to the pandemic were in much better shape making the quick pivot to 100-percent remote.

Another big “AHA” was the realization that firms should have helped their clients move to paperless and be better prepared for remote work pre-pandemic.

Posted on December 7, 2020

Jennifer Wilson

About the Author

Jennifer Wilson is a co-founder and partner of ConvergenceCoaching, LLC, a national leadership and marketing consulting firm dedicated to helping leaders achieve success by helping them develop and implement leadership, succession, marketing, and training and development plans. Jennifer’s ultimate goal is to make a transformational difference in the lives of her clients and in their businesses.

She is a contributor to Bridging the Gap: Strengthening the Connection between Current and Emerging Leaders in the CPA Profession, available from CPA Trendlines.

Named as one of Accounting Today’s 100 Most Influential People in Accounting, INSIDE Public Accounting’s Top 10 Most Recommended Consultants, and CPA Practice Advisor’s Top 25 Thought Leaders and Most Powerful Women in Accounting, Jennifer has worked in both the public accounting and IT development sectors before cofounding ConvergenceCoaching, LLC. As a partner for the top ten accounting firm, BDO USA, Jennifer ran the National Financial Solutions Group practice with nearly 100 consultants providing financial systems selection, implementation, and support services to clients. Jennifer is a member of the Association for Accounting Administration (AAA), Association for Accounting Marketing (AAM), American Marketing Association, American Institute of CPAs (AICPA), Society for Human Resource Management (SHRM), and International Coach Federation. Jennifer is an active volunteer in the profession and serves as Chair of the Education Committee for AAM, as a member of the Bill.com Advisory Board, and on the CPA Leadership Panel for the CPA Leadership Institute. Jennifer is a member of the New Horizon Group, CPA Consultants’ Alliance, and Accountants’ Global Advisory Panel, all forums for leading consultants to the accounting profession. She is a regular guest columnist and blogger for Accounting Today, Accounting Tomorrow, and AICPA CPA Insider with many recently published articles on leadership, partner programs, people management, and business development. She is a nationally recognized speaker, teacher, and facilitator delivering leadership and marketing programs to accounting and technology associations, state societies, and firms. In her free time, Jennifer enjoys spending time with her husband and three girls, gardening, practicing yoga, running, and is also active in her church.

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