Three Strategies to Keep Emerging Leaders Energized

What role do partners play?

If new leaders are to come from within, then firms must succeed in retaining their team members over the long term. This isn’t always easy but with the right tactics, current leaders can establish policies that increase engagement to reduce attrition while also building the necessary skills and attitudes for successful leadership in younger team members.

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A recent survey conducted by the AICPA showed one of the biggest concerns accounting firms are facing today is employee retention and engagement. This is no surprise and is endemic throughout the entire profession. As the economy takes a turn for the better, the rate at which team members are leaving their current employment or seeking further opportunities is accelerating. Many of the people leaving firms are the emerging leaders.

Posted on October 9, 2022

Angie Grissom

About the Author

Angie Grissom serves as president of The Rainmaker Companies and previously served as the director of consulting for The Rainmaker Companies for over ten years. Her role in the firm involves high-level strategy and implementation, curriculum development in The Rainmaker Academy, training, consulting and thought leadership.

She is a co-author of
Bridging the Gap:
Strengthening the Connection between Current and Emerging Leaders in the CPA Profession

The Rainmaker Companies is one of the accounting industry’s leading resource for business development programs and training solutions, focussing solely on the needs of accounting practices and CPA firms. The Rainmaker Companies is also a leading provider of alliance, consulting, and training services exclusively to the accounting profession.

Grissom has been consistently named by Accounting Today Magazine as “one of the Top 100 Most Influential People in Accounting” and listed as a “Top 25 Thought Leader” as well as one of the “40 Under 40” in the Accounting Industry by CPA Practice Advisor. Grissom is a frequent presenter at national and international conferences and a regular contributor in publications. Prior to joining Rainmaker, Angie worked in organizational management, sales, and human resources. She has served as President of the American Society of Women Accountants Music City chapter, a member of the industry group New Horizons, a member of the CPACA Alliance for accounting industry consultants, Association for Accounting Marketing, and the Association for Training and Development.

Angie earned her BS in Business Administration with an emphasis in Marketing and Pre-Law at Middle Tennessee State University and has completed Masters level work with an MBA emphasis. Angie is married with two sons, loves to be active, is a foodie and enjoys travel and photography. She can be reached at Angie.Grissom [at] cpatrendlines.com

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