Don’t ditch live events. We need human connection.
By Seth Fineberg
At Large
“We didn’t realize how hard accountants party, and we had a difficult time keeping up. We’re also still recovering from the ‘socializing’ and contemplating having a recovery section at our next booth.”
MORE FINEBERG: What Bogs Down Accountants | Your Classic Business Model Won’t Allow Growth
Exclusively for PRO Members. Log in here or upgrade to PRO today.
Certainly, event creators need to consider content first and foremost as a draw. You need a “why” and a practical purpose.
TO READ THE FULL ARTICLE
