What CPA Firms Could Do Better

Businessman looking thoughtful

Survey respondents have specific suggestions.

By CPA Trendlines Research

People at CPA firms generally think their practice is pretty effective at meeting its objectives with consistency over time.

But only 5 percent think their firm’s doing a great job. And about that many think their firm’s doing a somewhat lousy job.

MORE Barometer: SURVEY: Which Client Industries Will Grow This Year | Tax Preparers Share Advice for Your Clients | Staffing, Tech, Prices Top Tax Pros’ Concerns | Tax Pros Gear Up for a Better Busy Season | Tax Season 2025 Begins. Ready or Not.
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The 2025 Busy Season Barometer is finding that on a scale of 1 to 10, 45 percent of respondents would rate their firm at an 8 or better, and another 25 percent give their firm a so-so 7.