LISTICLE
Ten Tips for Better News Releases | Listicle
By CPA Trendlines Research
A news release is a narrative that a newspaper reporter can use to write a story. Some papers will even run a news release verbatim.
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The trick is to provide useful, accurate information that reads like a newspaper article and to make it sound like something the community needs to know about. Here are 10 tips for an effective news release.
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Watch Out for Scams! | Listicle
By CPA Trendlines Research
Technology has brought us many labor-saving services, but it is also facilitating scams. And with the help of artificial intelligence, scams are becoming more common, more subtle, more creative and more effective.
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Help your clients with these 10 serious tips for avoiding a scam.
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Ten Topics for Radio and Podcast Interviews | Listicle
By CPA Trendlines Research
Radio and podcast interviews are a great way to reach a wide audience of potential clients.
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Radio stations and podcasters are often eager for local people to interview. But you need to reach out to them and propose a topic that will appeal to their audience. Here are 10 to choose from.
Ten Ways to Lose Tax and Accounting Clients | Listicle
By CPA Trendlines Research
Losing bad clients might be a good idea in some cases, but in most, accountants prefer to keep good clients.
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Here are 10 common ways that CPAs and tax professionals risk losing clients (and their own reputations).
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