ACCOUNTING VOICES

What Do You Have to Show for Implementing AI? | Accounting Voices

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Look at pricing, services, and client relationships to assess whether AI investments are reshaping the business.

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The step-by-step operating guide for CPA firms building, pricing, and scaling advisory services that clients value—and pay for.

Accounting Voices
With Rob Brown

A tax return completed in three hours instead of five gives an accounting firm something valuable: time.

What happens to those two hours may reveal more about the firm’s AI strategy than the technology that saved them.

Does the firm take on more work? Give employees breathing room? Help a client understand an emerging business problem? Reconsider how it prices its services?

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In a solo episode of Accounting Voices, host Rob Brown examines a distinction that can get lost in the enthusiasm surrounding artificial intelligence: Adopting AI and changing a business are different accomplishments.

“Efficiency is not reshaping,” Brown says. “A little bit of doing things faster doesn’t change the model.”

The episode, part of the “AI Reality Inside Firms” series, offers leaders three ways to examine their progress: Look at the economics, consider the client relationship, and assess whether leadership is deliberately shaping the firm’s direction.

Together, those questions move the conversation from what a tool can do to what a firm intends to become.

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When the Profession Changes Faster than Your Plan | Accounting Voices

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The profession isn’t slowing down, but accountants can build clarity, visibility, and career capital to move forward with greater control.

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Build a 7-Figure Firm in 4 Hours a Week! 

Accounting Voices
With Rob Brown

Accountants have spent years preparing for demanding work. Far fewer are prepared for what happens when the nature of that work changes almost overnight.

Artificial intelligence, private equity, mergers, leadership changes, shifting client expectations, regulatory pressures, and persistent talent shortages are reshaping accounting at the same time. The result is not simply a busier profession. It is a profession in which many people are quietly asking a much bigger question: Is this still the career I signed up for?

In this reflective episode of Accounting Voices, listeners are encouraged to pause before charging into another year of goals, deadlines, and transformation projects. The conversation acknowledges something professionals do not always feel permitted to say: An extraordinary level of change takes a personal toll.

Feeling tired, cautious, unsettled, or less fulfilled is not necessarily evidence that someone is failing. It may be a normal response to an abnormal pace of disruption.

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Major Changes Are Coming. Now What? | Accounting Voices

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Protect your credibility and career options by responding with calm, connection, and purpose.


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Build a 7-Figure Firm in 4 Hours a Week! 

Accounting Voices
With Rob Brown

An email arrives. A town hall appears on the calendar. Leaders begin using words such as “merger,” “sale,” “new ownership,” “restructuring,” or “strategic reset.”

Suddenly, the change that once felt theoretical becomes personal.For accounting professionals, these announcements can trigger immediate questions about job security, leadership, culture, client relationships, and the future of the organization. Some people freeze. Others panic, withdraw, overshare, or rush to update their LinkedIn profiles.

But this episode of Accounting Voices argues that change itself does not necessarily damage careers. How people respond to it often matters more.

As private equity investment, mergers, leadership turnover, technology pressures, and evolving business models reshape the profession, the ability to cope with uncertainty is becoming a career-defining skill. Professionals who remain composed, connected, and useful during periods of disruption can strengthen their reputations and create new opportunities.

The episode outlines four practical moves for navigating the days and weeks after a significant announcement.

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How Accounting Leaders Build Influence Without a Big Four Resume | Accounting Voices

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…And the 8 emerging leadership paths that can help you rise to the top…


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Accounting Influencers
With Rob Brown

In the world of accounting, influence is no longer the exclusive domain of Big Four alumni or Ivy League pedigrees. Each December, Accounting Today releases its Top 100 Most Influential People list, highlighting leaders who shape the profession. The surprising truth behind many of these selections? Over 70% started from modest beginnings, without elite credentials, but with a clear strategy for building career capital.

In a recent episode of the Accounting Influencers Podcast, host Rob Brown delves into the evolving landscape of leadership in accounting. “This isn’t about popularity or vanity metrics,” Brown says. “It’s about curating influence—the kind that drives innovation, fosters relevance, and moves the profession forward.”

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Tyler Anderson: Audit Transformation Is a Mindset, Not a Destination | The Disruptors

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“Audit” and “transformation” shouldn’t contradict each other.

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The Disruptors
With Liz Farr
For CPA Trendlines

The words “audit” and “transformation” don’t often appear together. Some might say they contradict each other. But for Tyler Anderson, Director of A&A Innovation at Accountability Plus, audit transformation is something that has been needed for many years.

MORE Tyler Anderson on Re-Inventing Accounting

MORE DISRUPTORS Candy Bellau: The $350 Pricing Mistake that Nearly Broke this Boutique Firm | The Disruptors | Poe: What P.E. Really Wants from Firms | The Disruptors  | Blake Oliver: Build a Biz that Runs Without You | Daiber: Use Succession as a Growth Strategy | Cannon: Busy Season is Self-Inflicted | Carroll: When One Person Can Break the Firm | Rampe: Build a Roadmap Even When the Road’s Not There | Chang: Killing SALY, One Agent at a Time |

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Anderson, along with his colleagues Corey Schmidt and Alan Anderson from Accountability Plus, served as subject matter experts for the 2025 Audit Benchmark Survey conducted by CPA.com, which sought to understand the current state of audit transformation. The CPA.com team included Emily Remington (Director of Audit Product Management), Amy Bridges (Senior Manager of Practice Development), and survey methodologist Katherine Blackburn. The resulting report, The Audit Transformation Report, was released at Digital CPA in December 2025. Liz Farr, host of The Disruptors, served as the report writer. 

Audit transformation is often misunderstood as a destination or a future state reserved for large firms with deep pockets and advanced technology. But according to Anderson, transformation is far more practical and accessible. “I see it as the process, not really like it’s an end state or anything, but it’s really the evolution of audit,” he explains.    READ MORE →

Seven Signs Your Firm Is About to Change | Accounting Voices

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The smart move is learning which signals matter and how to prepare.

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Accounting Voices
With Rob Brown

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If you work in an accounting firm today, you can feel the tension in the air. Something is shifting. You sense it before anyone tells you. Leaders start speaking in strange new phrases. Workloads rise without explanation. New people appear in meetings while familiar faces quietly disappear. Rumors travel faster than email. And you begin wondering what everyone else is wondering, Is something happening here?

MORE Accounting Voices with Rob Brown | Why Accounting Firms Feel So Unstable Right Now | Should I Leave Public Accounting? | Visibility Is the New Accounting Authority | How to Outsmart the Big Four on AI | MORE CPA Trendlines Streaming Network

Today, accounting firms feel unstable. The private equity wave. The mergers. The leadership turnover. The technology pressure. The partner exits. The new business models. Today we look at the next step. How to read the signals inside your own firm before anything becomes official.

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