PRO Membership FAQs
Frequently Asked Questions about PRO Membership at CPA Trendlines
Q: What's CPA Trendlines all about?
A: In Our Value Promise, we explain why we do what we do. – CPA Trendlines is the online home of the freshest research and analysis in the tax, accounting and finance professions. We call it "actionable intelligence." Here you'll find the data and analysis you can use for your practice and your career, plus exclusive research, insights, and commentary on the most pressing issues and fastest-changing trends. No fluff. No hype. Just the facts and figures, insights, and implications, that professionals need for smarter, faster, data-based decision-making to advance their careers and their organizations.
Q: Who reads CPA Trendlines?
A: Most of our PRO Members are leaders, influencers, and decision-makers in their organizations and the profession – Owners, Sole Practitioners, Partners, Principals, Directors, Senior Managers, C-Class Executives, and Managing Partners – The people in leadership who make and contribute to the decisions of their firms and their careers. See how they rate us and read their uncensored comments here.
Q: What kind of content can I find at cpatrendlines.com with a PRO Membership?
A: Only PRO Members get full and exclusive sitewide access to cpatrendlines.com. The website offers more than 100,000 tools, tips, facts, figures, insights, and implications on best practices, innovative strategies, emerging trends, critical issues, and new opportunities — all dedicated to practice management and growth, and personal, professional development.
Q: What are people saying about CPA Trendlines?
A: CPA Trendlines has been recognized as among the most influential organizations in the profession. But don't take our word for it. See what our followers are saying: ‘Why I follow CPA Trendlines’ … and why they think you should, too.
Q: What are the qualifications of the people behind CPA Trendlines?
A: CPA Trendlines features the advice and experience of the tax and accounting profession's leading experts, consultants, and working practitioners, augmented by real-life case studies, research surveys, checklists, and worksheets. See all the authors and contributors at cpatrendlines.com/authors-and-contributors. All the content is carefully chosen and curated by CPA Trendlines' founder and CEO Rick Telberg, who has been working as an analyst, consultant, editor, publisher, commentator and pioneering entrepreneur in the tax and accounting profession since launching AccountingToday in the 1990's. He is also president and CEO of Bay Street Group LLC, the parent company of CPA Trendlines and one of the industry's leading independent research and advisory firms, at baystreetgroup.com.
Q: What do I get with my PRO Membership?
A: In addition to full and exclusive 24/7 access to the vault of content at cpatrendlines.com, PRO Members receive at no extra charge email updates on new developments in the profession, notifications of new reports on the website, new product alerts and special offers and discounts. Plus: Members-only surveys and studies reporting emerging trends in strategy and key financial and operating metrics, on such subjects as hiring trends, wages & compensation issues, pricing policies, real-time tax season benchmarks, and marketing strategies.
Q: Do I get special deals on CPA Trendlines merchandise at store.cpatrendlines.com?
A: Yes. PRO Members get discounts of at least 20% on all purchases at store.cpatrendlines.com with a members-only coupon code -- in addition to any special discounts offered to non-members.
Q: Are there any special incentives to go PRO?
A: Yes! New PRO Members receive a basket of free welcome gifts, worth about the price of annual membership Get the details here at Six Reasons to Go PRO Today.
Q: What if I don't like it?
A: You can sign up with a no-risk, seven-day free trial. Cancel anytime within the first seven days and you won't be charged. Plus, You can keep all the great welcome gifts.
Q: So how do I sign up?
A: You have two offers to choose from, a monthly plan, which is especially convenient, and an annual plan, which is the most economical option. Compare the two plans here. (We take all major credit cards and PayPal.)
Q: Once I'm a PRO Member, what can I expect?
A: PRO Members qualify for our special VIP priority concierge service – early notifications, special handling all orders, and white-glove treatment in all respects. PRO Members have a special services entrance all their own at PRO Member Concierge Service and Support (login may be required).