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Ruszczyk: Listen to Marketers & Let Them Lead | Capstone Conversations

July 25, 2025

By Jean Marie Caragher

Differentiation, confidence, and connection can transform firms.

Capstone Conversations
By Jean Caragher
For CPA Trendlines

Marketing Success Depends on Curiosity, Collaboration, and Client Experience | Capstone Conversations

July 18, 2025

By Jean Marie Caragher

Understanding the full picture delivers higher ROI.

Capstone Conversations
By Jean Caragher
For CPA Trendlines

Lewis: Build Growth Strategy that Works | Capstone Conversations

July 11, 2025

By Jean Marie Caragher

Turn disruption into opportunities by bringing marketers to the table.

Capstone Conversations
By Jean Caragher
For CPA Trendlines

Katie Tolin: What’s the Market Telling Us? | Capstone Conversations

January 27, 2025

By Jean Marie Caragher

Understand the story behind the data.

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By Jean Caragher
For CPA Trendlines

Expert Panel: How Marketing Is Reshaping the Accounting Profession | Capstone Conversations

January 6, 2025

By Jean Marie Caragher

“This is the golden age of opportunity for accounting…Let’s seize it.”

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By Jean Caragher
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Katie Lyles: Triumphs Amid Chaos | Capstone Conversations

December 23, 2024

By Jean Marie Caragher

Risk-taking and transparency are keys to marketing success.

Capstone Conversations
By Jean Caragher
For CPA Trendlines

Sarah Dobek: How Curiosity and Problem-Solving Propel Success | Capstone Conversations

December 9, 2024

By Jean Marie Caragher

Understanding buyer behavior is the toughest—and most rewarding—part of the job.

Capstone Conversations
By Jean Caragher
For CPA Trendlines

Glen Carmichael: Leadership Sets the Tone for Marketing Success | Capstone Conversations

November 25, 2024

By Jean Marie Caragher

Discover the strategies behind one pro’s 30% year-over-year lead generation growth.

Capstone Conversations
By Jean Caragher
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Stacy Dreher: Standing Out in a ‘Sea of Sameness’ | Capstone Conversations

November 18, 2024

By Jean Marie Caragher

“Marketing CPA firms in a sea of sameness is challenging, but when you niche down, the possibilities are limitless.”

Capstone Conversations
By Jean Caragher
For CPA Trendlines

Becca Johns: How Rea CPAs Is Pushing into Advisory | Capstone Conversations

November 11, 2024

By Jean Marie Caragher

Challenging the CPA mindset.

Capstone Conversations
With Jean Caragher
For CPA Trendlines

Lucas LaChance: Revenue Generation through Digital Marketing | Capstone Conversations

November 4, 2024

By Jean Marie Caragher

Lucas LaChance: Revenue Generation through Digital Marketing

Capstone Conversations
With Jean Caragher
For CPA Trendlines

Sarah Cirelli: Launching the ‘SWAT’ Plan at Grassi CPAs | Capstone Conversations

October 28, 2024

By Jean Marie Caragher

Capstone Conversations

With Jean Caragher
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Kristen Lewis: Why ‘Bold’ Wins in Accounting | Capstone Conversations

October 20, 2024

By Jean Marie Caragher

Capstone Conversations

With Jean Caragher

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