The View from the CPA Firm Corner Office: When Clients Get Tough, Tough Accountants Get Smarter

Top firm CEOs battle fickle clients with a growing arsenal of specialized talent.

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By CPA Trendlines Staff

While leaders of accounting’s largest and most successful firms face a bevy of concerns that include keeping up with technology and with clients’ changing demands, they tend to agree that attracting and retaining young, talented workers is their most pressing issue, according to a year-long CPA Trendlines study of more than a dozen managing partners across the country.

MORE from THE CORNER OFFICE: Harry Moehringer at Marks Paneth  |  Shape-Shifting at Jim Cunningham’s Warren Averett  |  Henry & Horne Offers Flex Time, Loans to Future CPAs  |  Lee Beall: Finding Next-Gen Leaders at Rea & Assoc. | Joe Kask Leads ‘Paradigm Shift’ at BlumShapiro | CEO Charles Weinstein: EisnerAmper Targets Work-Life Balance | HBK’s Allegretti Says Firm Must Stress Excitement Factor | Lou Grassi Focuses on Recruiting, Retention at Namesake N.Y. Firm | Richard Berkowitz Drives Berkowitz Pollack Brant to ‘Warp Speed’ | Randy Myeroff at Cohen & Co.: Winning the Youth Movement | Rick Dreher Innovates Wipfli for Clients, Younger Workers | How Blain Heckaman Drives Value at Kaufman Rossin | WeiserMazars MP Blake Charts U.S. Expansion | Frank Longobardi: CohnReznick’s Battle for Top Talent |The Robo-CPA: Jim Sikich Prepares for Disruptive Technologies |

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“The major issues facing accounting firms run in cycles with spans when it’s all about things like quality of work or staying ahead in regulatory matters. And good firms have to focus on all of them. But what that boils to down to is your engagement with your people who deliver the services,” says Randy Myeroff, managing partner of Cohen & Co. of Cleveland. “Whoever can connect with today’s youth movement and invest in it the right way is going to win.”