Eight Key Goal Areas for Partners


Getting specific with leadership duties and partner accountability.

By Auqust Aquila
Creating the Effective Partnership

As leaders of a firm, partners need to do more than pay for themselves and contribute to overhead expenses. Their duties to the firm and to each other extend to bringing in new business, improving their own skills as well as developing skills in others, contributing to strategy and a passion for continuous improvement in all things.

MORE PARTNER ISSUES: Are Bad Clients Driving You Crazy?  |  6 Steps to Handle Staffing Problems in a Merger  |  New Times Call for New CPA Firm Metrics  |  Why CPA Firms Fail in Innovation  |  When the Deal is Done: A 24-Point Checklist for the Morning After  |  7 Signs Your Firm Is Headed for an Implosion  |  Why Some Partners Should Not Retire  |  Why Is It Always about Partner Compensation?

Most firms don’t take enough time to develop meaningful partner goals because it is a very time-consuming process. But, if you want to get better results in this highly competitive environment, this is the road you need to take.

Here are eight key areas where partners can and should provide leadership in a firm.