INNOVATION & CHANGE MANAGEMENT

Social Business: How New Communication Tools Are Revolutionizing the Accounting Profession

William R. Pirolli, CPA/CFF/PFS, CGMA email vCard Bill is a Partner with over 30 years of experience in Public Accounting. Bill was formerly Managing Principal for the Accounting Firm of Pirolli, Deller & Conaty.
Pirolli

And yet, the heart of the CPA business remains a constant.

By William R. Pirolli, CPA, CFF, PFS, CGMA
The Radical CPA: New Rules for the Future-Ready Firm

At the heart of our profession are people… connecting with people. The human connection to the information we deal with is what makes our profession so personal and rewarding. It should always be at the heart of what we do.

The ways we connect have changed dramatically over time. While we all still use the telephone, fax, face-to-face meetings and the occasional written note, the invasion of Facebook, LinkedIn, Twitter, Skype, YouTube, Instagram, cloud-based services and that smartphone or tablet you might be reading this on all serve to make our communications and services immediate, exponential and virtually limitless.