They Should All Be ‘A Class’ Clients

Red and black letter A with upward arrow swoosh in centerPlus 10 sample criteria.

By Rob Nixon

Every client you have should be an “A” class client.

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You have all sorts of clients. Some have great potential, they are open to new ideas, they pay your bills on time, are pleasant to your team and are generally great to deal with – they might be your A’s. Others have no potential, they are closed-minded, they moan and groan about everything and are a general pain in the rear – they might be classed as a “D” class clients.