3 steps to communicating business value.
By Amy Franko
As a busy practice leader, it can be tough to balance the delivery aspects of your role with the continual need to cultivate new business.
As you think about your prospects and clients, take a moment to consider your interactions with them.
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What kind of impression do you make on your clients?
Each time you meet with, talk to or write to them, you have an opportunity to bring value.
Do they think of you as someone who leaves every interaction better than you found it?
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