KPIs That Accounting Firms Don’t Measure But Should

KPI business management with key performance indicator presented by businessmanPlus 6 to help spot warning signs.

By Michael Rozbruch, CPA
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Successful solo and small firm owners know their KPIs like the back of their hand. They realize that the key to generating healthy profit margins, cash flow and to thrive is to “know thy numbers.”

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Most business owners only need to keep track of a few key indicators – which measure the performance of their marketing and sales efforts – to ensure that their firms are prosperous, growing and on the right track.

Keep reading for the most important ones: