Data Divers Profile Taxpayer Filing Styles

Understanding retail, software & online tax service users.

With options like retail walk-in tax prep, software services, or online filing, how do taxpayers decide? The data scientists at the consumer research agency Exponential.com dove into the data to uncover the factors that may make someone more (+%) or less (- %) likely to utilize one of three common filing methods.

Posted on April 10, 2019

CPA Trendlines Research

About the Author

CPA Trendlines contributors are experts recognized in the profession as leading influencers, thought leaders, practitioners, professionals, and advisors.

They help us deliver the freshest research and analysis in the tax, accounting, and finance professions. We call it "actionable intelligence" for your firm, your business, your clients, and your career.

With more than 200,000 followers, subscribers, and clients, CPA Trendlines is the largest independent community in the profession.
Go PRO to get all the members-only benefits.

Here you'll find exclusive tools, tips, trends, and guidance, plus exclusive research, insights, and commentary on the most pressing issues and fastest-changing trends. No fluff. No hype. Just the facts and figures, insights and implications. What Professionals need for smarter, faster, data-based decision-making to advance their careers and their organizations.

– Rick Telberg
Founder, CEO

Find more professional resources by your favorite expert authors at:
The CPA Trendlines Store

Click here for more by CPA Trendlines Research

TO READ THE FULL ARTICLE

Continue reading your article with a CPA Trendlines Pro membership.