Start Marketing Now for Next Season

No, it’s not too early to begin planning.

By Ed Mendlowitz
Tax Season Opportunity Guide

Marketing takes many forms. Further, many accountants are not trained in marketing. I also know that while most CPAs want more business, they are too busy with what they have to be actively seeking new business. Additionally, marketing can be external, internal or retentive.

MORE: 4 Reasons Not to Let Staff Go After Tax Season | Nine Keys to Success and Growth | What Kind of Accountant Are You? | COVID Tests Accountants’ Entrepreneurial Talents | Have You Gotten Where You Wanted Yet?
GoProCPA.comExclusively for PRO Members. Log in here or upgrade to PRO today.

External is where new clients are solicited. That takes effort, ingenuity, time and maybe even some money.