Five Steps to Firm Transformation

Clients will be open to new pricing if they see the benefits.

By CPA Trendlines

Growth is one thing, transformation another.

Growth is good. It’s what most CPA firms want: Growth in clientele. Growth in revenue. Growth in profit.

Marketing efforts tend to engender growth. But it’s an incremental growth – a new client, then another, then a new service, then a bump in revenue.

Transformation is more than that. It engenders exponential growth – a host of new clients, a whole new set of services, a local reach rendered regional.