You know the drill: Work ON the business.
By Sandi Leyva
The Complete Guide to Marketing for Tax & Accounting Firms
There’s something special about the word ritual. It sounds sacred, like you wouldn’t dare break it. It sounds a little mysterious, as if there’s a component you can’t quite control. And it sounds colorful, like something full of character that you would never get bored of.
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These days, rituals can bring much-needed certainty to our lives. We don’t think about rituals much when it comes to business, but I think we should. What rituals could you create in your business that will rev up your revenues and reduce the uncertainty that is swirling around us? Here are two ideas to get your engines started.