The clients buy more services and are “stickier.”
By Hitendra Patil
Client Accounting Services: The Definitive Success Guide
Client accounting services (CAS) is the new revenue segment you cannot afford to miss.
If you are an accounting firm owner/partner, you do not want to miss the emerging, growing, and profitable opportunities in client accounting services.
MORE: Do You Value Your CAS Value? | The Mindset You Need for Client Accounting Services
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Before we get to why, to ensure that we are on the same page, let us agree on a description of what CAS is.
How is CAS different than what I am doing now?
In a brief survey that I conducted, one of the most common questions I received from accountants (from firms of nearly all sizes) was, “How is CAS different than what I am doing now?”
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